Services

  • We are flexible enough to take on a wide variety of projects. Sometimes that means helping to fill a short-term gap in a client’s organization. Other times it means using the full range of services to fully support a long-term project from start to finish. Either way, our approach to staffing and delivery is carefully tailored to the client need. While this often means that a limited range of services are being used in a single engagement, we believe that being full service, and having cross-disciplinary thinkers throughout our offices add value to every project.

  • Typical elements of Discovery phase work includes
    • Stakeholder interviews
    • User research
    • Requirements documentation
    • Current state analysis
    • Strategic recommendations

    Diligent discovery results in greater understanding of your business and users’ needs, which leads to better products. Insight generation and the rigorous definition of the problem at hand, is what makes simple and effective solutions possible.

    We begin the discovery process by assembling a small team of cross-disciplined experts, which varies based on the project. Then, we begin the process of asking questions and establishing the clear lines of communication that will support the project through delivery.

  • Product Strategy deliverables often include some or all of these:
    • Market research
    • User research
    • Competitive analysis
    • Data & Analytics
    • Financial & Business Planning
    • Return on investment and ownership cost projections 
    • Vendor selection
    • Portfolio rationalization
    • Process improvement
    • Definition of performance indicators
    • Roadmap creation
    • Requirements and user story definition
    • Initial product concept design 

    Consultants should be present on day one and stay involved through product delivery. They are the person that should understand every challenge, every stakeholder and every client desire. They should keep the team hyper focused on the objective and consider every decision through a high-level ‘strategic’ lens.

    Our product strategy is supported by a 360° understanding of the situation. We start with research to uncover client needs, user wants, market trends, and the competitive landscape. Then we get into the nuts and bolts of business planning, including cost and profitability projections, rationalization and all the MBA-school acronyms.

  • Typical elements of Design projects include:
    • User research 
    • Process / User Flow Design 
    • Wireframing 
    • Prototyping 
    • Visual Design 

    The pursuit of superlative user experience begins by getting into the mind of the user; it is achieved through an iterative process conducted by humble people who know that criticism is just a necessary part of making it great.

    Our approach to UX design is both methodical and flexible. We start by collecting all the data currently available. Then we determine what more we need to know to design a great user experience and begin conducting primary research. In parallel, we work closely with client teams to understand business goals, requirements and preferences.

    Based on key insights and business goals we recommend a set of UX deliverables that will produce the best outcome within known time and budget constraints.

    Insight-driven product mapping and user flows are the start of an iterative and inclusive design process that validates design concepts along the way and informs our client throughout the process to make sure that our efforts are focused and driving towards an achievable solution.

    We move through these steps using a flexible, iterative approach that quickly considers multiple scenarios to make sure that we get to the winning idea quickly and efficiently.

  • Delivery Management is tailored to client processes, often:
    • Agile (Scrum/Kanban) 
    • Waterfall 
    • Project Governance 

    The buck stops with our Delivery Managers. They are the point of contact connecting the client’s engineering team with ours. For our clients, that means there’s always someone they can call to find out exactly what’s happening and when. They are ever-present and available throughout a project, running the standups, scrums, and retrospectives and taking responsibility for final delivery.

    All of our Delivery Managers are experienced in the common workflow methodologies of software development and many are certified Scrum Masters. Either way, we make sure that our approach to getting the things done aligns with client’s internal processes to support frictionless collaboration.

  • Solution Architecture deliverables include:
    • Solution architecture 
    • Software architecture 
    • Infrastructure architecture

    Our architects pull from deep industry experience and broad knowledge of available technologies to develop solutions that meet our clients’ performance needs.

    As technology agnostic architects that have worked with just about everything out there, we are able to quickly understand and work within existing client frameworks or invent new ones.

  • Typical Development projects include some or all of these:
    • Mobile development (iOS, Android, Windows, Hybrid)
    • Web development
    • Rapid prototyping
    • Minimum viable product development 
    • Application development
    • Application maintenance
    • Systems integration
    • Continuous delivery and integration 
    • Behavior driven development 

    This is really where the rubber meets the road. That’s why our senior developers are just not supervisors, they are in the code, line by line, where their experience is most valuable, predicting challenges and building bullet-proof products of enduring value.

    Our history is in engineering. The vast majority of our staff are engineers. Put simply: we’re people who love to build things and we understand the value of quality engineering. We believe that engineers should be directly involved and that our clients should have direct access to them. We’ve found it is best when our developers work as an extension of the client team, working together, sharing knowledge and proactively solving problems.

  • QA Services often include:
    • Test planning
    • Test suite design and implementation (Web Mobile)
    • Automated testing
    • Manual testing
    • Unit testing
    • Load testing
    • Performance testing
    • User acceptance testing

    Quality Assurance is part of designing and building a great product. We prefer to engage our QA engineers early in the process, not just once the product has been built. By documenting expected outcomes early on, our QA teams can help make sure that what happens in the development phase will result in happy client when it comes time to deliver and launch a new software product.

    As a service unto itself, we can build and run automated QA programs for our clients or help to advise their internal QA and DevOps teams on the best and latest testing methodologies.

Spark Digital is a full-service provider of consulting, UX design and application development services. We often partner with clients at the definition and design phases and stick with them through the
development, launch and maintenance of the products we help create. We also often help fill gaps in a client’s organization. Our experienced team and our talent pipeline allow us to do both.

Solutions

  • We have helped a number of clients develop and implement back-end data and
    front-end data visualization platforms to help translate a wealth of data into actionable business insights.

    Services run the gamut from product strategy to help clients determine what data to collect and how to use it; user experience design of data visualization platforms and development of the platforms themselves.

    View AMC Health case study
  • These days, regardless of category, consumers are connecting with their favorite brands digitally. Meaning that brands are increasingly getting into the content business, giving their customers the ability to connect, wherever and whenever with branded content. As an extension of the brand it represents, great technology creates a meaningful experience for consumers that deepens affinity, builds loyalty and drives revenue. Our ambition in every consumer application we build is to create a lasting connection between consumers and the brand by delivering a world-class user experience.

    Every one of our disciplines and services comes into play with the creation of Consumer Applications. We can help you in everything from product planning to designing beautiful user experiences and developing apps for every platform and device.

    View The Associated Press case study
  • As consumers and their devices become more and more connected, managing those connections is growing harder and harder. We help our clients set a strategy for API management that will help them connect with more people, business partners and applications, while developing new revenue streams. Starting with a strong strategic foundation, based on the principle of simplicity, we help clients achieve long term cost savings and systematize API integrations to allow innovators to bring new products to market more quickly.

    • API strategy & design 
    • API development & integration 
    • API gateway implementation
    View AMC Health case study
  • Whether it’s helping a client to choose which CMS is right for the job, building a CMS from scratch, extending an existing CMS, or integrating video players and ad technologies, we have a wealth of experience to support our clients’ needs.

    View The Associated Press case study
  • We have end-to-end digital media supply chain experience, enabling our clients to deliver and monetize their content to consumers across multiple platforms seamlessly. Having decades of experience in the Media & Entertainment industry we help our clients navigate critical functions including:

    • IP Registries
    • Rights Management
    • Media Asset Management
    • Digital Asset Management
    • Media Order Management and Resource Scheduling
    • Fulfillment Automation. 
    • Supply Chain Analytics
    • Whether content is monetized through adtech platforms (RTB, SSP, DSP, DMP), by e-commerce or through subscription management it’s important for publishers to make these functions both reliable and frictionless.

      Ad Tech: We’re experienced in building technology across both the supply and demand side of content monetization including ad units, ad servers and the platforms that help decide the best ad to play, when and where.

      E-commerce & Subscriptions: We can also help clients with e-commerce solutions for both direct-to-consumer and enterprise applications. We have built systems to manage authenticated OTT, subscription and EST services.

      View Major Telecom case study
    • Video player technology is a big part of our company DNA. Prior to becoming Spark Digital, the founding technology team were part of Panvidea, a video clipping and transcoding platform, which was acquired in 2011 and its founders led large-scale custom OVP implementations for Maven Networks, acquired in 2008 by Yahoo!. We believe that video players are more than just tools to deliver content and advertising, they’re also an important part of the user experience. As veterans of this space, we bring deep knowledge of the vendor ecosystem, player and video CMS implementations and open source options. Over the years we’ve done adtech integrations, built mobile player SDKs and designed customer players.

    We have experience in just about every aspect of the digital media supply chain. Throughout the years, we have taken on a wide variety of projects and built a broad range of software products for our clients.

    Get in Touch
    Image CAPTCHA
    +1.917.258.7799
    Monday–Friday
    9am–5pm EST